Our espresso style is a medium roast suitable for premium cafes that care about quality. There are many different factors at play when roasting and we target sweetness, acidity, flavor, body and finish to generate the best balance across all those competing elements. Superior quality ingredients, expert level experience, the most advanced infrastructure and maturity of processes. This is how we produce the best tasting and most consistent coffee in Australia. It's only ever about practice, practice and more practice just like a golfer or tennis champ, there are no shortcuts or innovative tools and systems to help jump ahead of the competition. Roasting coffee is not about freaky talent or secrets passed down through generations. Another feature rarely matched for brands our size. The same person who roasted that very first batch is exactly the same person that roasts every single batch today. That's a lot of batches, upwards of 100,000 and a level of experience unmatched in the Australian coffee market. 20 years of 6hrs a day, every week day for 51 weeks a year.
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